The fifth annual ILTM (International Luxury Travel Market) Japan event took place from 27 February to 1 March this year, bringing together Japan based and international luxury travel exhibitors and buyers. The event endeavours to connect Japan’s luxury heritage with both global travellers and wealthy Japanese looking to travel internationally. This year’s ILTM Japan saw a 24% increase in exhibitors and buyers, with marked increases from Australia, Canada, UAE, the UK and the US.
Our Managing Director Gary Allen attended ILTM Japan on behalf of Luxury Travel magazine and was impressed by the luxury exhibitors.
“ILTM Japan was a great opportunity to meet various Japanese operators that I didn’t know about before, such as the boutique luxury experience company, Luxurique and the spa and health retreat, Sankara in the Kagoshima Prefecture”
For Allen, the trip was a great opportunity to meet with leading travel exhibitors, whilst also reconfirming his high personal regard for Japan as a luxury travel destination.
“I’m a big fan of Japan. It ticks all the boxes for me as far as travel fulfilment. It has a rich and vibrant culture and history, amazing food, safe and clean streets and is filled with natural beauty,” he commented.
Other guests at ILTM Japan echoed Allen’s impressions of both the event and the country.
Alexandra Navia of Forest Travel in the US noted:
“It is clear that in the lead up to the Olympics, the Japanese are taking this really important opportunity to showcase Japan as a modern country, blending tradition and history with luxury. Its rich culture makes it a favourite destination for our well-travelled US clients and I have discovered so many more opportunities for them in these two days here at ILTM Japan.”
Allen summed up the event perfectly, “It was another successful ILTM for me.”